Marketing Automation, CRM & Integrations Specialist
Robust systems that make a real difference to how a small business runs. Integrated email marketing and automation built around your existing processes. The right message, to the right person, at the right time.
Coral & Fern Tech builds, optimises and maintains the integrated systems that make that possible. With over five years specialising in ActiveCampaign and experience across a broad toolkit of email marketing, automation and business platforms, the focus is always on implementing connected, reliable systems that support the way the business works.
When systems work well, everything else gets easier. Understand the existing process first, then build the automation and systems around it to save time, reduce friction and improve the experience for the team and the customer. That includes building in the checks that catch exceptions and alert the right people when their input is needed.
The result is a business that flows.
Automation & CRM
Email Marketing
Integrations & Systems
Data & Reporting
Ongoing Support
The Tech · Tools & Platforms
Every business runs on different tools. Here are the ones we have experience with.
Email Marketing Platforms
ActiveCampaign · Kit · GoHighLevel · MailerLite · Zoho
Our Wider Toolkit
Zapier · Airtable · WP Fusion · Gravity Forms · Fluent Forms · Calendly · Acuity · Skyvia · WordPress · WooCommerce · LifterLMS · ThriveCart · MemberPress · Fluent Bookings · QuickBooks · Slack
Not seeing your platform listed? Get in touch to discuss your specific setup
Client Feedback & Outcomes
Able to embed forms including pop-ups on website to capture data / emails. Clear path to setting up email automations, evergreen systems and email marketing.
She is patient and thorough, always willing to go the extra mile in testing and ensuring that everything is set up as it should be. She is also a lovely person to work with.
Some of the work Donna has developed has been a lead magnet and the commercial monitoring of its performance along the way has lead to refined adjustments.
Donna has identified opportunities for catching clients that have not spent and created a flow of automations to keep them engaged until they book back with us. This has been in one specific area where we can see 60% improvement in appointment types that converts to sales.
She has become an intrinsic part of my team.
She helped me register new email addresses and build the background technical side so these sat correctly under different CRM platforms I use.
She helped ensure that client on-boarding was set up correctly and that my design platform integrated to both my CRM and email marketing campaigns.
She is approachable, methodical and I was really pleased she had an understanding of small business challenges. I will continue to use Donna as my business grows, changes and evolves.